THE LITTLE THINGS SOCIAL CAMPAIGN
THE OBJECTIVE
The little things campaign for Zerorez was designed to show the small details that further set Zerorez apart from their competition and make them a standout as the number one rated carpet and multi surface cleaner in America.
THE APPROACH
Several specific things that Zerorez does during the cleaning services were chosen to highlight in 1080 social posts designed specifically for use and advertisement on Instagram. With so little space available the copy had to very clear and concise with good contrast so as to be easily read from a mobile device.
APRIL FOOLS SOCIAL POST